Wednesday, 31 March 2010

The coolest version of a perceptual map

Love this version of a 'Hot and Not' type chart from the Times Fashion section. Think that using the layout of a visual perceptual map with 'High End' 'High Street' and 'We Like' 'We Dislike' as the axis is a clever and interesting change of the standard 'Hot or Not' charts....I do have a bit of an obsession with those!

1 comment:

  1. I came across your blog on google images while looking for a perceptual map for my project, i'm studying IFB at Nottingham Trent, final year... plus my name is Philippa also, weird or what? I like the 'PG fashion tips' thing :) x
    http://philippa-clare.blogspot.com/

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